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Reliable, great service
This is a very awesome service. I run several business websites (using Drupal), and as such I have “contact us” forms on each one. Dealing with spam was a constant battle, as there were very few captcha/recaptcha solutions available. I found cleantalk years ago, and have been hooked ever since.
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Time and money saving plugin
Absolute time-saving plugin! After trying various anti-spam plugins, this was definitely one of the best.
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The service works well to keep our form spam under control!
TWe have been using the CleanTalk plugin for 3 years to control form spam on any of our client websites (and our own site). CleanTalk does a fabulous job of preventing the vast majority of spam. We use the WordPress plugin as our primary integration.
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Invaluable Plugin if you have form spam with WordPress
This works so much better than any other spam protector. Can’t live without it now for clients when they are getting spammed.
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Perfect companion
CleanTalk has our back. After launching our new website, the inundation with spam messages started as well again. As we had previously sunk to the very bottom of websites with our old site, which effectively made us totally undetectable for spammers, we now were surprised by the level of interest from them. After installing CleanTalk, the number of spam e-mails dropped from 50 a week to nearly none. Seldom a very creative spammer gets through, but if, then they will quickly be eradicated too as I can forward those to CleanTalk and prompt action is taken.
Way to go!
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Makes such a huge difference!
Since we’ve been using Cleantalk our spam form completions have disappeared! Thank you Cleantalk!
Update: We are still using CleanTalk and it has made such a huge difference to the websites we are using it on!
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CleanTalk Anti spam is amazing security plugin
CleanTalk Anti spam is amazing and would not feel comfortable about the security of my website without it. It stops spam comments and CleanTalk stops brute force attacks on my site. I would recommend it to any bloggers or website owners who don’t want their website attacked.
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EXCELLENT PRODUCT!
Clean Talk has protected me before. When i started my new website, there was no question as to who i wanted to help with the Spam Attacks! Clean Talk will always be my Spam killer! Thanks Clean Talk for being so good and very easy to work with.
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Great plugin
Great plugin, i got rid of all spam emails and comments on my website!
We’ve all seen contact forms on websites — those pesky little things we’re supposed to fill out when asking questions or making inquiries.
But contact forms don’t need to be boring and uninspiring, they can be designed and created using proven processes and principles to qualify anonymous visitors and entice them to leave their contact information, turning them into valuable leads.
In this article, we’ll be discussing how to increase your contact form conversions with the help of AI copywriting tools, as well as six strategies for improving your contact-form conversion rate.
AI copywriting is the use of artificial intelligence technologies such as natural language processing and machine learning to automatically generate content that emulates the output of a human copywriter, down to the use of proper grammatical rules and even nuance.
This type of automation enables companies and individuals to quickly create high-quality copywriting at scale without the need for human involvement or manual labor costs.
Creating a contact form that converts visitors into leads requires a lot of testing. Aside from basic contact information, like name and email address, you want to leverage your contact form to qualify your leads for potential sales down the road.
In order to connect with visitors and entice them to leave you valuable information, you need to come up with the perfect messaging for your lead-qualifying input fields, and this is where AI copywriting tools come to the rescue.
By being able to generate persuasive content quickly for your contact form, you can then A/B test different variations until you find the winning ones, that is, those inputs that provide you the most actionable information from your prospects.
How do you do this specifically? Let’s demonstrate with an example.
Say, we offer a CRM tool for insurance agents via subscription and we want to entice visitors to leave enough qualifying information in our contact form so we can nurture those leads into becoming subscribers.
In addition to basic contact information, we’d like to find out our visitors’ needs in relation to our product offering.
Here are some examples of the type of qualifying information we may want to glean from them:
To make things easy for prospects, we want to give them easy-to-choose pulldown menu options to uncover their needs, and here’s where AI copywriting tools become invaluable.
The idea is to generate a large number of high-quality answers that we can then test for conversions using A/B-style optimization techniques.
Let’s put AI to work to generate multiple options for our pulldown menus so we can unearth those that have the highest conversions.
The first pulldown menu I’m going to generate answers for is «I want to:.» For this purpose I’ll be using the Command Input AI template in Jasper, one of the leading AI copywriting tools out there.
This template has two fields (shown in bold text below) — here are my inputs:
Your command for Jasper:
«Write short pulldown menu choices for the contact form prompt „I want to:“. The contact form belongs to a company that makes a crm for insurance agencies.»Do you have any background information for Jasper?
«The pulldown menu prompts need to be phrased as benefits for the prospect.»And here are the AI-generated choices:
Great! Above are some solid options to A/B test with for an I want to-style pulldown menu. Now, you could use these as-is, with changes, or as inspiration to come up with your own.
Let’s now experiment with pulldown menu options for the prompt «My biggest challenge is»:
Here are my inputs:
Your command for Jasper:
«Write short pulldown menu choices for the contact form prompt „My biggest challenge is:“. The contact form belongs to a company that makes a crm for insurance agencies.»Do you have any background information for Jasper?
«The pulldown menu prompts need to be phrased as benefits for the prospect.»And here are the new AI-generated choices:
Another great set of options to try out for conversion optimization.
Let’s experiment with one more pulldown menu: «I need help with:»
Here are my inputs:
Your command for Jasper:
«Write short pulldown menu choices for the contact form prompt „I need help with:“. The contact form belongs to a company that makes a crm for insurance agencies.»Do you have any background information for Jasper?
«The pulldown menu prompts need to be phrased as benefits for the prospect.»And here are the AI-generated choices:
As you can see, the possibilities are endless. In fact, you are free to create as many AI outputs as you wish by clicking the Generate button repeatedly.
To round up the article, let’s look at some more general best practices for optimizing contact form conversions:
Having too many input fields can hurt conversions because users often feel overwhelmed when presented with too many choices, especially when answers are mandatory.
So make sure your contact form only asks visitors questions which are absolutely necessary for lead qualification (i.e. ask the «must» questions but avoid the «nice to have».)
If you’re segmenting your contact form into multiple pages, let your prospects know exactly where they stand at any given time. This will reduce confusion and increase the likelihood of a successful submission.
When you use multiple-page contact forms, make sure to auto-save your prospects’ answers on their devices in case they lose their internet connection or experience any other type of disruption.
There’s nothing more infuriating than having to redo an entire multiple-step contact form after a system failure. In fact, this will more than likely lead to abandonment.
If part of your contact form includes document uploads, make sure to add a file drag-and-drop feature to reduce friction for those users that are not very comfortable with traditional upload methods where they’re forced to browse through multiple folders.
If you require contextually-related user inputs, minimize data entry friction by automating answers whenever possible, such as by presenting a list of states or provinces based on the user’s choice of country.
Choose contact form software that includes analytics that allows you to assess problem areas where you lose prospects to form abandonment.
By understanding which input fields are causing people to abandon your contact form, you can take corrective action and dramatically improve your conversion rates.
With contact forms becoming an increasingly important part of the lead conversion process, it’s essential that you take advantage of any methodology that gives you a clear competitive advantage, and AI copywriting tools are proving to be a game changer in this area.
So, why not give them a try? Most AI writing tools offer free trials so you can put them to the test to see if they fit your needs.
The post was brought to you by Marcelo Beilin.
